Pol Roger 1928 is the only champagne ever to receive 100 points from the world’s leading champagne critic Richard Juhlin. Juhlin writes,I didn’t think that a wine could affect me so deeply as this wine did that evening. I am in love!’  – To put this in perspective Juhlin also tasted Cheval Blanc 1947, Romanee Conti, 1938 Krug and 1979 Krug Clos du Mesnil on the same night and Juhlin says unequivocally that Pol Roger ‘1928 swept the floor’.  We had the 1996 Vintage Pol Roger at our Christmas party last year, it was singing from the bottle and as such we are offering the newest vintage of this today, the 2004, for £205 per case of six, this is quite unbelievable value. However, we are also offering something very special, Cuvée Sir Winston Churchill, which has now replaced the standard Pol Roger vintage as the house’s most prestigious wine. We can offer a parcel of the newest release and its joint highest ever scoring vintage the 2002, a wine that will rival the magnificent 1985 and perhaps, one day the Pol Roger 1928!

Pol Roger produce less than 25,000 cases of all their vintage wines, including; Pol Roger vintage, Chardonnay vintage, Rosé vintage and Cuvée Sir Winston Churchill. While there is no official published production level for Cuvée Sir Winston Churchill, it is rumored at less than 4,000 cases for the entire globe. As one of the greatest wines on the planet, demand greatly outstrips supply and prices rise quickly, particularly in truly great vintages, as demonstrated by the table below:


Pol Roger started producing champagne in 1849, based in the town of Epernay  it continues to this day to be run by his descendants. The Estate, relative to the other major houses, has a low production, producing only 110,000 cases across their range, including their leading non-vintage. Pol Roger has strong ties to the UK market; it was the favourite Champagne of Winston Churchill and currently holds the Royal Warrant as purveyors of Champagne to Queen Elizabeth II. The relationship between Pol Roger and Sir Winston Churchill dates back to a luncheon given by the British Ambassador to France, following the liberation of Paris, where the legendary 1928 Pol Roger was served. In attendance was Odette Pol-Roger and the Prime Minister, who became lifelong friends; the Pol Roger and Churchill families are still strongly linked to this day. He even named one of his racehorses ‘Pol-Roger’ which won at Kempton Park in 1953, the Coronation Year.

In 1965, after Churchill’s death, Odette Pol Roger inserted a black border around all labels of Brut NV shipped to the UK. In 1984 they released the first vintage of Cuvée Sir Winston Churchill, the 1975 vintage, which was only released in Magnum. It is composed only from grapes sourced from Grand Cru vineyards, which were under vine in Churchill’s lifetime. The exact blend is a closely guarded secret, although Pinot Noir predominates, providing structure and breadth, while Chardonnay contributes elegance. It is only made in the best vintages and is released later than the other cuvées Champagnes to mark Churchill’s appreciation for older Champagne; his favourite vintages were 1928, 1934, and 1947. Cuvée Sir Winston Churchill has replaced Pol Roger P.R. Reserve Speciale at the apex of their range and since 1988 the Reserve Speciale has not been made; Pol Roger see no need to create two competing prestige cuvees.

Pol Roger 2004 is, in our opinion, the best value vintage champagne on the market and today we are offering a special sale price of £205 per case of six bottles. Pol Roger’s 2004 offers focused citrus and quince, balanced with brioche, wonderful minerality and delicate white flowers. The Pol Roger Vintage Brut Champagne is a blend of 40% Chardonnay and 60% Pinot Noir, made from 20 Grand and Premier Crus vineyards. The 2004 saw a cool early summer and a warm late summer, which helped the grapes retain the necessary acidity, combined with concentrated fruit juice. After the first fermentation the wine rested in the House’s 33 metre deep cellars, it was then removed, hand riddled and aged for 8 years. The 2004 is of the highest quality and will offer immense pleasure, for £34 a bottle in bond (£44 with duty and VAT), there is no better value vintage champagne!

Pol Roger Winston Churchill 2002, 97pts Juhlin – 6×75 – £670 IB or £822.91 incl duty and VAT 
Pol Roger 2004, 92pts Juhlin – 6×75 – £205 IB or £264.91 incl duty and VAT 

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