The design of the legendary Château’s new label was created by the Chinese artist Xu Bing and resembles traditional Chinese characters. However, the calligraphy is actually composed of the letters of the Latin alphabet and features two words: “Mouton Rothschild”.

Each year since 1945, a famous artist has created an original artwork for the label of Château Mouton Rothschild. From one vintage to another, Mouton Rothschild has brought together some of the most celebrated artists of their day, including Miró, Chagall, Braque, Picasso, Francis Bacon, Dali, Balthus, Jeff Koons and even Charles, Prince of Wales. 

“When I discovered Xu Bing, I was captivated by him as an inventor of signs endowed with incredible poetic power. And then I said to myself that our labels were also signs, each work of art referring to a year: the 1973 vintage can also be called the ‘Picasso Mouton’, just as the 2018 vintage will be called the ‘Xu Bing Mouton’,” said Julien de Beaumarchais de Rothschild, one of the Château owners. 

Xu Bing (b. 1955), who is one of the most important contemporary Chinese artists, says he took the Rothschilds’ offer “as both an honour and an opportunity to pay tribute.

The 2018 vintage is already set to be one of Château Mouton Rothschild’s finest successes. The wine received 100 points from James Suckling and reveals an intense colour and excellent structure, alongside a striking concentration of aromas and flavours: “I am a little bit speechless about this one. I have not seen such earthy and totally deep character of the soil in a young Mouton in my career… There is really terroir-driven character to this. Layered and so intense with polished and incredible tannins” (James Suckling).